Last week, Jetblue had a hell of a time with all the news spreading around about the horrific operational meltdown during the frigid weather that gave some unlucky passengers a hell of a crappy waiting experience (waiting in an airplane on the runway for 8 hours)(NYTimes story after the jump). I was stunned to hear this horrible news as I myself think and rate JetBlue as a revolutionary company redefining the airline experience both before, online, during, and after.
Well, right before I dived into the story any further, JetBlues CEO David Neeleman announced a YouTube video with an apology with some major policy changes. The changes include:
• All non-airport crew members of JetBlue will be badged and ready to go if needed to be called upon
• Increasing number phone lines open for changing reservations
• Tripling the size of the group that schedules pilots and stewardesses
The airline announced a new reimbursement program for delayed passengers, retroactive to last Thursday, February 15.
• Delays 1-2 hours: $25 off a future flight
• Delays 2-4 hours: $50 off a future flight
• Delays 6+ hours: Free round-trip ticket
More details on the jetblue site here.
Now, thats a hell of a incentive to book from Jetblue and be rewarded for the airlines delays compared to other airlines. I also read that any passenger booked passenger declined a seat because of overbooking would be rewarded $1000!!!Anyhoots, kudos to Jetblue for setting some new standards again in an age old business that everyone uses!
(full nytimes articel after the jump)
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