Design is the Problem (in sustainability)

Design is the problem nathan shedroff

Design is a big part of the sustainability problems in the world. Design has been focused on creating meaningless (often), disposable (though not responsibly so), trend-laden fashion items—all design. Graphic design is particularly bad, though paper materials, at least, have a huge potential to fix this problem.”
Presentation given at IDSA Connection Congress, San Francisco 2007

Very interesting! Check out the PDF presentation and watch out for his upcoming book “Design is the Problem“.

Design is the Problem PDF Presentation.

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