ilove Magazine Water Bottles

ilove water bottleCall it a magazine, call it a bottle of water, or just plain call it a refreshing idea in between. “ilove” is the first gossip magazine for women on a bottle of water. Each month several 32 page issues are attached to bottles which allows women a quick update on several topics while they enjoy their beverage….it’s somewhat like a daily blog on a bottle of water. Their hopes are to make these monthly issues weekly, hence, 6+ issues a week, with a version targeting the male audience soon.

I’m somewhat skeptical of this idea, but I’ll admit, I was a sucker for those laffy taffy wrapper jokes, those snapple wisdom caps, games on the back of cereal boxes, and those many fun facts and stories on several other food+beverage products. Adding this content might be a nice way to jazz up the value in this competitive world of bottled water, and infact, I’d probably spend a few extra pennies if the content was good, fun, addictive, and useful. Promotionwise, I’m sure they can strike up some other incentives, much like soda cans did with amusement parks ($10 off, when you still have to spend 65$). Anyhow, for sure in this world of time management it’s always great to get snippets of news on the go anywhere!

10 Responses to “ilove Magazine Water Bottles”

  1. tango! Says:

    yeah, i saw this at CES in las vegas back in january….not sure what to think of it…personally, any extras on a toilet kinda gross me out, kinda like magazines…

  2. Jodie Says:

    ”Their hopes are to make these monthly issues weekly, hence, 6+ issues a week, with a version targeting the male audience soon.”

    Interesting idea, never happened, they have not brought out a thing since JUne. So much for a good idea, they could not even pull it off. They got the market completely wrong, comes from inexperience and not knowing how to take a good idea and make it happen,

  3. Alex McKinnon Says:

    Hey Jodie

    Thanks for making a comment, unfortunately you don’t know what you are talking about. We are now licensed in 8 countries including Australia. ILove is still sold in over 400 outlets. Sure we don’t do as many editions as previously thought, but we are still going. Also Channel 10 will soon launch the Biggest Loser on a bottle. I have 20 years experience in launching successful businesses. Yes it is very hard to take an idea and execute it. Wonder what you have done?

  4. Jodie Says:

    This is not a competition, how immature of you. The fact is this: iLove is not for sale anywhere. Your office is no longer, your website inactive, nobody replies to emails. A bogus company. Perhaps the biggest loser on a bottle is indeed iLove.

  5. Phil Says:

    Apparently Coca-cola is releasing magazine on a diet coke bottle.That would be exciting. Just imagine getting free mag with every coke bottle you buy. I am still researching more info about that. Do you know anything about it Alex?

  6. Freddo Says:

    Wow, really? That would be great because ilove is no longer around and I miss it. Apparently they could not make it work editorially. There have been some rumours circulating though that they have released their volume 8 using rehashed material from previous volumes that did not make it, which makes it very old news.

  7. Adrienne Zinn Says:

    Hi there
    Actually this last comment from Freddo is correct. I used to work there and recognize some of the unpublished material which I had laid out one year ago (which never went to print) so that information is certainly old! It is also true that there is no editorial dept, from what I understand from people I used to work with there. I think these days they are not as much into making and producing the magazine, but rather the licensing, “patent” etc.
    Adrienne

  8. Jed Says:

    On their amateur website, I read this:

    Fashion & Beauty
    Keep on glowing
    Who ever said we had to bake to have a tan?
    10 looks
    intro to come in here

    haha, what a useless bunch!

  9. tango Says:

    I noticed on their brochure on their web page that the logo looked different and amateurishly drawn. Along with some typos and serious design flaws, it looks as if they have not hired a proffessional designer to do the job. I think my son of 10 could have whipped up something more consistent and smart. Deifinitely a very dodgy job, wonder what they are like to deal with?

  10. georgiannis Says:

    Date: 23.10.2006
    Product name: Ilove Spring Water
    Country of origin: Cyprus
    Product description:

    We can supply the best quality Ilove Spring Water to you. Our price is competitive and we take responsibility to any quality uncertainty. Our qualified staff will do their utmost to supply you with our high-quality goods and service. Our factory can provide the most preferential profit to customers all over the world with competitive prices and high quality items. Our factory can provide the most preferential profit to customers all over the world with competitive prices and high quality items.

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